Visibility Supervisor 1

Overview

Job Title : Visibility Supervisor 1

Posting Start Date : 19 / 08 / 2025

Req ID : 1219

Job Summary

Build visibility program, coordinate with Category Trade MKT to design merchandising plan in accordance with product launch / relaunch, tracking and evaluate the effectiveness of merchandising activities, responsible for POSM management, budget management.

Job Responsibilities

• Build visibility images at traditional grocery stores through Permanent and Extra CTTBs.
• Coordinate with Trade CAT Lead to build visibility / merchandising programs for each time period for each product launch / re-launch / focused program for the product line.
• Effectively deploy visibility activities to distribution system.
• Track monthly visibility progress in terms of registration and implementation.
• Evaluate program effectiveness in terms of sales / achievement / failure rate on DMS and in reality.
• Summarize and send monthly program results to Sales.
• Discuss with Trade CAT Lead and Brand to come up with suitable POSM ideas for each product of the company. Evaluate the feasibility of POSM when deployed to the market, POSM quality, and take action.
• Monitor and manage the work process of Merchandising team (field situation, weekly reports / product launch reports / Projects / merchandising results).
• Control and monitor POSM production budget and visibility activity in GT channel within the approved budget upon AP and MUF.
• Implement projects to enhance the visibility in the industry, support new products (sampling support, promotional POSM, display POSM, sales support); organize and book sales brief services to launch new products, customer conference events.
• Set up and control performance results according to DMS.

Other Tasks

Other tasks as required by direct management.

Experience

Experience in Visibility / trade marketing.

Skills

Functional Competencies

Masan's Core Competencies

Masan's Leadership Competencies

Education

Certifications

Conditions of Employment

Physical Requirements

Relevant Industries

Interview Questions

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