AI-First Growth Marketing Lead

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Axo Group is a Fin-tech company that helps thousands of customers review their personal finances by comparing loan offers with our lenders.

Founded in 2008, we aim to be the go-to loan broker in Norway, Sweden, Finland, and Denmark. Currently, we have 170+ employees and are experiencing strong growth.

Location : Oslo, Norway

Role Overview

We are hiring an AI-First Growth Marketing Lead to manage customer acquisition in the Norwegian market, focusing on Paid Media and SEO. You will lead the acquisition strategy, collaborate with our paid media agency, develop our SEO roadmap, and be evaluated on KPIs like Gross Profit, Application Volume, and CPA.

This role is part of the Loan Business Unit, covering Consumer Loans, Credit Cards, and Secured Loans. You will help shape and expand our AI-first marketing initiatives, including content automation and campaign optimization, within a broader Nordic marketing team. Some travel for Nordic collaboration may be required.

You will have a significant impact, setting the agenda rather than following others.

Key Responsibilities

• Lead Paid Media performance : Strategy, execution, and outcomes in partnership with our agency, focusing on Gross Profit and Application Volume.
• Manage Norwegian SEO : Develop the roadmap, oversee execution, and ensure organic visibility and landing pages support performance, with support from internal specialists but with clear decision rights.

Content & AI-Led Execution

Conversion Rate Optimization

Analytics, Reporting & Compliance

Cross-Nordic Collaboration

What You Bring

Why Join Us

Ready to Apply?

If you're a data-driven, commercially savvy marketer who takes ownership, thrives in fast environments, and can push Paid and SEO to deliver Gross Profit, we want to hear from you. Send your CV and a brief note on why you're suitable.

Questions? Contact our CMO, Martin Bro Trasmundi, at (emailprotected) or .

The application deadline is Sunday, September 14th. Applications are reviewed on a rolling basis, so apply early.

About Axo Group

Axo Group is a Nordic fintech scale-up operating in Norway, Sweden, Denmark, and Finland. We help people make better financial decisions, whether comparing loans, choosing insurance, or switching electricity providers.

Our brands include Axo Finans, LendMe, Zmarta, Elskling, and uScore. We simplify complexity, promote transparency, and empower consumers to control their finances.

We believe solving real customer problems drives growth. We combine data, technology, and commercial execution to scale efficiently, focusing on Gross Profit without compromising customer value.

Our Leadership Principles

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