Social Media Manager

Job Details

Social Media Manager - Holzweiler

Holzweiler is looking for a skilled and motivated Social Media Manager, you will be responsible for developing and executing our social media strategy. This is a key role in shaping how we appear digitally – both visually and verbally – and you will work closely on content production, campaigns, and daily publishing across our social media channels.

The role includes both strategic planning and hands-on execution, and you will collaborate closely with colleagues in PR, brand marketing, retail marketing, e-commerce, and other functions.

Key Responsibilities :

Create and implement social media strategy by channel – ensuring brand tone of voice and visual identity is maintained across all platforms.

Monitor relevant trends and platform developments, using insights to optimize performance

Create and implement seasonal social media launch plans by channel, aligning publishing of content with key brand moments.

Produce engaging ‘social first content series’ in collaboration with wider business e.g. in-store retail team content.

Analyse performance across all channels and reflect findings in all activities.

Partner with Brand Marketing, providing social media perspectives on campaign and broader brand content creation.

Partner with Performance Marketing to maximise commercial output across social media channels.

Partner with PR teams on community partnerships and contact through social channels.

Ensure timely response to direct messages on all social channels.

Key Competencies :

A strong understanding of how social media functions both as a branding tool and a space for community and customer relationships

A keen visual eye and an understanding of holistic brand expression

Excellent collaboration skills – you will be working closely with a wide range of teams and disciplines

The ability to work in a structured and planned way, while staying flexible and agile when needed

A desire to create content that engages and brings value to both followers and the Holzweiler brand

Confidence in using publishing tools and analysing social media insights

A creative mindset and a willingness to test, learn, and continuously develop based on what works

What We Offer :

An exciting opportunity to work with a dynamic and creative team in a growing international brand.

Opportunities for professional development and the chance to make a significant impact on our digital presence.

Competitive terms and an inspiring work environment.

Are you the one we’re looking for?